Search Engine Basics
- by Super User
- Hits: 73

Search Engine:-
It is best to start with the basics and initially understand the search engines. In lay man’s words, search engine is a program that searches the entire internet for specified keywords and returns a list of the web pages where the keywords were found. According to Wikipedia “A web search engine is designed to search for information on the World Wide Web and FTP servers. The search results are generally presented in a list of results and are often called hits. The information may consist of web pages, images, information and other types of files.” Search engines became so popular that now more than 80% of web-site visitors come from them.
Pay per Click (PPC) campaigns are advertising campaigns that run on search engine results pages (SERP). These are also known as search engine advertis...
Search Engine:-
It is best to start with the basics and initially understand the search engines. In lay man’s words, search engine is a program t...